The Building

The second step of the Project process was formed because we wanted to make each woman feel absolutely exquisite.

This is a deeply rooted desire for women – to be seen and acknowledged as beautiful. Understanding this, we decided to create a day to simply encourage her and meet that innate longing.  Focused on making her feel special and unique, each woman will have a  photo shoot dedicated entirely to her.3L4A1399

Initially, she will have a couple of photos taken without makeup. It will just be her, in her absolute genuineness, her beauty in its raw form.

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Then she will be whisked away to be all dolled up; hair and makeup done, wardrobe styled, the whole shebang! We set out to not only make her look gorgeous, but feel gorgeous too. 

Once she is all made-up, she then becomes the model. She can be silly or serene, playful or serious – however each woman desires to present herself. It is a day meant to be full of joy that radiates from a woman who feels truly beautiful.

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